Marketing
October 17, 2018

2019 Aims to Be The Biggest Shift in Digital Marketing To Date

Viv has been working in the healthcare marketing space for over ten years and from…
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Marketing
October 10, 2018

Why Branding is Important

According to Brandingmag, branding Is defined as, “a marketing practice in which a company creates…
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Marketing
September 26, 2018

Marketing Diversification: Not All Marketing is Created Equal

While digital marketing gets a lot of attention these days, it represents only one part…
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Marketing
September 11, 2018

The 5 Traits of A World-Class Medical Marketing Team

Medical marketing is not for sissies. It takes the intelligence to properly utilize data from…
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Marketing
August 31, 2018

3 Not-to-Be-Missed Healthcare Conferences

Professional conferences are good for the brain. First, connection with others are neurologically beneficial. Matthew…
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Marketing
August 8, 2018

Using Video to Market Your Medical Device

It’s no surprise that it’s easier to sell someone on a product or service when…
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Marketing
July 31, 2018

What is a Mood Board and Why is it Important to Your Brand?

Building a brand doesn’t happen overnight. Target market research, data analysis, internal interviews, and much…
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Marketing
July 26, 2018

Identifying Your Competitive Advantage

Your brand’s competitive advantage is what your brand does best that no other competitor can…
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MarketingUncategorized
July 17, 2018

Creating and Vetting Your Target Clientele

  An important factor in growing your organization is attracting the right kind of clientele.…
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Marketing
July 11, 2018

In Medical Device Marketing, You Must Embrace The “T Word”

Trust goes a long way in business, particularly in the medical device industry. Healthcare systems…
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